Hummel - you German speaking sneakerheds, don´t be fooled. Even though Hummel in German means Bumblebee and the brand Hummel uses a bumblebee in their logo, it´s in fact a Danish brand. It was most popular in the 80s, when football (soccer) players of Real Madrid wore its jerseys. Hummel primarily focuses on sports equipment, although its focus has turned to the sneakers production recently. Unique pieces from Hummel, which certainly won´t get lost in the crowd, are now at Footshop.

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